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OUR BACKGROUND
& INTERVIEW WITH JON FLANAGAN
JON FLANAGAN started RADIO&RETAIL PROMOTIONS in 1994 after having worked at several major labels where he saw talented artists get left behind.
We give bands individual attention - promoting them regionally or nationally, building their fan base, increasing CD & concert sales & gaining attention of distributors & labels.
Jon Flanagan has been Interviewed 5 times by Music Connection magazine (interview excerpts below) as a Radio Promotion & Artist Development Expert & speaks at several Music Conventions each year to help Bands & Singer-Songwriters.
Our Radio Team have all worked in the Radio Business for years, we understand first-hand how individual attention to each client on each phone call is important towards achieving our goals of building a fan base &/or getting music industry recognition for our clients.
JON's 'Ears' for picking the Hits were trained while working at:
CAPITOL RECORDS,
COLUMBIA RECORDS,
A&M RECORDS,
EMI RECORDS,
MORGAN CREEK RECORDS,
TOWER RECORDS,
UNITED RECORDS,
( VP PROMOTION & MARKETING )
JON has an extensive & varied background in the business, & shares his expertise as part of your campaign:
A&R,
MUSIC PUBLISHING,
BAND MANAGEMENT,
PUBLICITY,
VIDEO PROMOTION,
FILM MUSIC SUPERVISION,
RETAIL MUSIC SALES,
MARKETING & of course,
RADIO PROMOTION
Music Conferences where Jon has been asked to speak as an Expert on RADIO AIRPLAY, BREAKING NEW ARTISTS &/or RECORD DISTRIBUTION:
-ATLANTA Music Conf.
-TAXI Music Conf.
-PMC ( 6 years )
-INDIE NATION Music Conf.
-NASHVILLE Music Conf.
-MIDWEST Music Conf.
-JUDGE & SPONSOR of Los Angeles, Seattle, San Francisco and New York's DiscMakers' UNSIGNED BAND CONTESTS.
JON's RETAIL PROMOTION, DISTRIBUTION & SALES EXPERTISE comes from 4 years of work with TOWER RECORDS & doing RETAIL MARKETING for A&M RECORDS.
JON has the inside track with Music Directors & DJs from having been on the other side of the phone as MD & DJ at KALX, WDNR & KZSC. He knows how to talk to these 'animals'. (just kidding you guys!).
Interview Excerpts:
Music Connection: When is the best time to contact a promotor?
Jon Flanagan: As soon as possible. I prefer to be contacted prior to the CD being finished. I like to look over the project and make sure it's as professional as possible: the songs, the artwork, the song order, basically the whole package. I offer to act as a Consultant before Radio Promotions begin which might be 3 months before the CD is ready to be pressed, and I'll help every step of the way. We are a full-service organization that can get involved in every aspect of marketing, if you want us to.
We can also Test Market a Single BEFORE the CD is finished !
While working for ten years in nearly every aspect of the music industry - from A&R and music publishing to band management, publicity and promotion - for such labels as Capitol, EMI, A&M and Morgan Creek, Jon Flanagan developed a unique sensitivity for the needs of young, developing artists.
Jon customizes each campaign based on an artist's individual needs.
"What I have formed is a home for developing artists who need the sort of attention my staff can give them."
Radio & Retail chooses to specialize in lesser-known talent. During a national or regional campaign, the company aims not only to attract listeners and consumers, but also large distributors and major labels who might sign these independent artists.
We've developed strong relationships with stations and retail stores around the country, and we know who likes what type of music. Those relationships are vital to this business.
His background in management also enables him to offer expert consultation and career guidance.
At college radio, unlike commercial radio, the playlists are determined by the program director and the dj's have to play from that list.
At commercial radio the dj's have control of their shows, so therefore, we promote directly to the individual dj's while other companies deal with the music director, who is in charge of submitting the charts, but not in charge of what the dj's play
Music Connection: When is the best time to contact a promotor?
Jon Flanagan: As soon as possible. I prefer to be contacted prior to the CD being finished. I like to look over the project and make sure it's as professional as possible: the songs, the artwork, the song order, basically the whole package. I offer to act as a Consultant before Radio Promotions begin which might be 3 months before the CD is ready to be pressed, and I'll help every step of the way. We are a full-service organization that can get involved in every aspect of marketing, if you want us to.
We can also Test Market a Single BEFORE the CD is finished !
Phone: 323-876-7027
eMail: promotions@radioandretail.com
SUBMISSIONS: please go to our CONTACT US page
